Shop for any the latest skincare products and you are likely to see claims that are hard to define. For example, you may come across a facial recovery oil marketed with promises of nourishing the skin. But what does that actually mean? More importantly, does the product in question actually deliver as promised?
Marketing claims in every industry are known to stretch the boundaries of legitimacy. As such, it helps to understand what companies claim when they describe what their products can do. In the arena of skincare, this means understanding the terms being used. Remember that manufacturers are not allowed to engage in deceptive marketing practices. They have to be very careful about the words they use.
Dictionary Definition of ‘Nourish’
A good place to start with the nourishing question is the actual definition of the word. According to the Merriam-Webster online dictionary, there are two definitions of the word ‘nourish’ that may apply to a skincare company’s promises:
- To promote the growth of; and
- To furnish or sustain with nutriment (nutrients).
A good way to understand skin nourishment in the light of these two definitions is to say that nourishing the skin is to promote the healthy growth of skin cells by feeding the body what it needs to produce such cells. Right off the bat this suggests modifying one’s diet to provide the necessary vitamins, minerals, and other nutrients. But nourishing the skin can also mean the use of different skincare products, like the previously mentioned facial recovery oil.
Definition of Facial Recovery Oil
Now we get to the more difficult portion of using facial recovery oil to nourish the skin. The reason here is simple: not every product described as a facial recovery oil promises to do the same thing. Consumers have to read product descriptions carefully, then apply what they read to the dictionary definition of ‘nourish’.
Poéthique, a Massachusetts skincare company specializing in all-natural products, offers a facial recovery oil that helps to “restore skin’s balance and heal from within.” The product contains a number of natural ingredients including “a potent blend of deeply nourishing and intensely healing oils.”
Based on the company’s description of their facial recovery oil, it would appear as though the product supplies some of the nutrients skin needs to remain healthy. This makes sense, given that Poéthique recommends applying it topically twice per day. Consumers are to put 3 to 4 drops on clean skin and massage it in until fully absorbed.
What Facial Recovery Oil Does
The final piece of the puzzle is understanding what facial recovery oil does. Once you know this, you can decide for yourself whether a particular product delivers as promised. In short, a facial recovery oil is designed to do a couple of things: rejuvenate damaged skin, slow down or reverse the effects of aging, and control inflammation.
Ingredients like sandalwood oil, rose hip, and camelia oil support healthy skin by supplying nutrients in a topical application. The skin absorbs the nutrients just as it would similar nutrients obtained through diet. When the product does what it is supposed to do, the skin appears healthier, brighter, and glowing. There are fewer wrinkles and age spots as well.
The goal here is not to tell you whether facial recovery oil actually works or not. That is for you to decide. But understand that facial recovery oil is not a cleanser, moisturizer, or acne prevention treatment per se. It is a product designed to feed the skin with certain nutrients that enable the skin to better heal itself.